KayakFish (THEFISHERMAN SHOP (Pty) Ltd)
Last updated: 2026-01-07

KayakFish (“we”, “us”, or “our”) operates the website https://kayakfish.co.za (the “Website”). We are committed to protecting your personal information and your right to privacy in accordance with the Protection of Personal Information Act, 4 of 2013 (POPIA).

This Privacy Policy explains how we collect, use, store, disclose, and protect your personal information when you visit or make use of our Website.

1. Information We Collect

We may collect and process the following types of personal information:

1.1 Information You Provide to Us

  • Full name
  • Email address
  • Phone number
  • Billing and delivery address
  • Order and payment details (note: we do not store card details)
  • Account login details (if you create an account)
  • Any information you provide via contact forms, emails, or support requests

1.2 Information Collected Automatically

When you visit our Website, we may automatically collect:

  • IP address
  • Browser type and version
  • Device information
  • Pages visited and time spent on the site
  • Referring website URLs
  • Cookies and similar tracking technologies

2. How We Use Your Information

We use your personal information for the following purposes:

  • To process and fulfill orders
  • To deliver products to you
  • To communicate with you regarding orders, enquiries, or support requests
  • To manage your customer account
  • To improve our Website, products, and services
  • To send marketing communications (only where consent has been given)
  • To comply with legal and regulatory obligations

3. Legal Basis for Processing

We process personal information in terms of POPIA based on:

  • Your consent
  • The performance of a contract (e.g. processing an order)
  • Compliance with legal obligations
  • Our legitimate business interests, provided these do not override your rights

4. Sharing of Personal Information

We do not sell or rent your personal information.

We may share your information with trusted third parties only where necessary, including:

  • Payment gateways and financial institutions
  • Courier and delivery service providers
  • Website hosting and IT service providers
  • Accounting, legal, or regulatory authorities where required by law

All third parties are required to protect your information and use it only for the intended purpose.

5. Cookies and Tracking Technologies

Our Website uses cookies to:

  • Enhance user experience
  • Remember your preferences
  • Analyse website traffic and performance

You can manage or disable cookies through your browser settings. Please note that disabling cookies may affect certain website functionality.

6. Data Security

We take reasonable technical and organisational measures to protect your personal information against:

  • Loss
  • Misuse
  • Unauthorised access
  • Disclosure or alteration

These measures include secure servers, access controls, and encryption where appropriate.

7. Data Retention

We retain personal information only for as long as necessary to:

  • Fulfill the purposes outlined in this policy
  • Comply with legal, tax, or accounting requirements

When personal information is no longer required, it is securely deleted or anonymised.

8. Your Rights Under POPIA

You have the right to:

  • Access your personal information
  • Request correction or deletion of your information
  • Object to the processing of your information
  • Withdraw consent at any time (where applicable)
  • Lodge a complaint with the Information Regulator of South Africa

Requests can be made by contacting us using the details below.

9. Third-Party Links

Our Website may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites. We encourage you to review their privacy policies separately.

10. Changes to This Privacy Policy

We reserve the right to update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date.

Your continued use of the Website constitutes acceptance of the updated policy.

11. Contact Us

If you have any questions about this Privacy Policy or how your personal information is handled, please contact us:

KayakFish
📧 Email: kowus@kayakfish.co.za
🌐 Website: https://kayakfish.co.za